Writing for others
Ø Be an
original – to thine own self be true. To many among us are afraid to be
ourselves. So we give up our own writing skills to follow the others.
Ø People(readers)
want to know that you are real, that you are decent kind and trustworthy. They
want to feel you and sense you and look
into your eyes to see what you are made of, through your writing and your blog.
They want to know your passion for whatever it is you write for. And when they
sense that you are the real deal , they will read your posts. When they see
that you have their best interests in mind, they will trust you. Once they will
get that you are good, they will be good to you and your blog (along with your
life) will get to a place called world class based on those trust connections. It
is easy to forget that readers read the blogs of those whom they like. And who
make them feel good. Success of your blog is all about consistency around
fundamentals.
Ø Touch the
hearts of the people(readers) you write for and they will be back for more. Engage
their emotions and they will become your raving fans.
Ø Write as
the best writer the world ever had, as martin luther king said,“if a man is
called to be a street sweeper, he should sweep street even as michelangelo
painted or as beethoven composed music or shakespeare wrote poetry. He should
sweep streets so well, that all the hosts of heaven and earth will pause to
say,’ Here lived a great street sweeper who did his job so well’.”.
Ø The more
successful you and your blog become, the more good and quality contents you
must give to your readers. The more committed to efficiency and relentless
improvement you need to add. Because the moment you stop doing the very things
that got you and your blog to the top of the mountain is the very moment you
and your blog begin the slide down to the valley.